The Benefits of Self-Reflection and Some Tips on How to Do It
Self-reflection gives you the time to sit back and assess yourself. You can do this at any point, however it is very useful in the face of stressful situations and how you react to them. Self-reflection can help you with personal development goals as well. Below are...
Entrepreneur Success Stories: Anita Roddick
Dame Anita Roddick was born in 1942 in Littlehampton, UK. Her plan was to teach, however she got married in 1970 to Gordon Roddick and they soon became pregnant. Soon after, she founded The Body Shop, a successful and well known corporation that stretches across the world. Anita got her inspiration from traveling when she witnessed trading, and saw things that made her question the way retail was presented to the world. Her business is founded on her desire for human rights. Anita spent her life advocating for human and environmental rights – priorities that were the founding principles to The Body Shop.
The Body Shop
The simplicity in her message, rooted in community and family, helped Anita build a strong brand that is now recognized world-wide. Founded in 1976, The Body Shop was simply a way for Anita to provide for her family. The company’s mission is “to enrich not exploit” – this slogan is seen throughout their campaigns and carries through each aspect of the business. The website is very transparent, and gives consumers a look into what the products are made of and where they come from. The company is based in the idea that business can do good in the world. They are strongly against animal testing, and are invested in community trade as a model to benefit the countries and people that they get their supplies to make their beauty products. The company was sold to L’Oreal in 2006.
Children on the Edge
Anita was able to reach out beyond the scope of her company and start an organization in response to the Romanian Orphanage Crisis. The independently recognized charity helps marginalized children throughout the world with things like basic rights to assisting with education. These resources the charity provides are vital to children across the globe who are escaping conflict situations in particular. Children on the Edge supports different regions in the world depending on where there is need, however they currently support children in Bangladesh, Myanmar, Uganda, Lebanon, India, and Nepal.
Anita Roddick exemplifies an entrepreneurial success story. She came from little means and built a company that is not only strongly branded, but carries the same message and philosophies through and through. While Anita’s company has grown exponentially and is highly regarded all over the world, she has not lost sight of the integrity of her business model. Across the board, Anita embodies many traits that align with great entrepreneurs – creativity, and passion shining above the rest.
Entrepreneur Success Stories: John Paul DeJoria
Perhaps one of the most compelling rags to riches stories, John Paul DeJoria’s is a stellar example of a successful entrepreneur story. DeJoria is not only a successful entrepreneur, but a self made billionaire by definition. Currently, DeJoria lives in Austin, Texas and is married with four children.
A Tough Start
DeJoria was born in 1944 in Los Angeles to a poor family. He was in and out of foster care and spent a few years as part of a gang. Ultimately, DeJoria graduated from high school and met his wife. The couple had a son, however DeJoria’s wife abandoned the two and shortly after the father and son were evicted from their apartment. This was the first of many times DeJoria would be homeless before his big break. He worked hard to provide some sort of life for his son – working jobs like door-to-door salesman and participating in the US Navy. Through hard work and the right investments, DeJoria’s life changed.
John Paul Mitchell Systems
John Paul Mitchell Systems was created in the 1980s by DeJoria and Paul Mitchell. With only $700 dollars, the duo was able to launch the company while DeJoria was living out of his car. The company grew exponentially, and by the 90s was a national enterprise. After the company had established itself financially and had a good reputation, it was able to branch out and do things like provide education to hair stylists, do humanitarian work, and run large scale beauty conferences. John Paul Mitchell Systems was one of the first beauty companies to pride itself on fair treatment of animals, winning a humanitarian award from People Magazine in 1990. Today, the company refuses to sell out to larger corporations.
Patrón Spirits Co.
DeJoria and Martin Crowley founded the new Patrón Spirits Co. chasing a desire to create a luxury tequila, or the best tequila in the world. The two traveled to Jalisco, Mexico in search of someone to make their tequila. Patrón is made from 100% agave – something unheard of in imported tequila in the US at the time. DeJoria and Crowley were the first to bring a luxury tequila into the US and market it successfully as such. The company is dedicated to keeping the integrity in the traditional process of tequila aging, and every bottle has come from this process. DeJoria was also concerned with the environmental impact that his tequila plant had on the surrounding area, and makes efforts to reduce their footprint.
Giving Back
While John Paul DeJoria has become infinitely successful, he lives by a philosophy that success is only reached when you give back. Remembering his humble beginnings, DeJoria uses his companies and means to enrich the world and help those who need it. His entrepreneurial spirit is contagious and his story inspiring.
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